My career began in sales, and I've used everything I learned there as I moved into marketing. I had back-to-back successes as the former Head of Content at two billion-dollar startups — Gong and Clari.
In my time at those industry-dominating companies, I did three critical things:
Built a trusted brand that attracted limitless inbound
Produced content that turned readers into raving fans
Designed a content engine that fueled millions in pipeline
I’ve long had a side-hustle called The Reeder, where I’ve made my marketing knowledge available to CMOs and VPs of Marketing via consulting, and to marketing professionals at large in my newsletter and LinkedIn courses.
If your content underperforms and you don’t know how to get it on track, hire me to create a content strategy for your team.
Count on me if you need help with strategic decision making, proactive coaching, and direction setting as you and your team produce top-shelf content.
You’ll get a sense of who I am and what I offer if you drop into my newsletter, podcast, or LinkedIn course:
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Together we’ll build a content engine that your competitors envy and your audience adores.
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